Icho Ishamashi.
Engineering Lead & Technical Consultant
After a decade immersed in code, my focus has shifted: from building features to building ecosystems.
I help companies translate business needs into scalable technical architectures. Beyond just writing code, I lead technical teams, design digital strategies, and ensure technology becomes a competitive asset rather than just a cost center.
Ventures & Initiatives
AdMeasurement Venture
Founder & Innovator
Engineered an innovative AdTech solution to measure OOH advertising effectiveness by analyzing real-world traffic using custom devices and AI software.
Techne.ID
Founder
Established an educational platform to build a community and provide accessible learning paths for aspiring web and AI developers in Indonesia.
Quick Info
Professional overview & contacts.
Core Competencies
Professional Track Record
IT Specialist & Software Engineer
Jun 2024 — PresentFull responsibility for IT infrastructure and digital transformation, focusing on operational stability for a high-traffic luxury venue.
- Designed and deployed a scalable IT architecture on Cloud Platform, significantly enhancing system performance, security, and inter-departmental collaboration.
- Pioneered the complete digitalization of company workflows, replacing manual processes with automated solutions to boost company-wide efficiency.
- Orchestrated end-to-end technical operations, from network infrastructure to software development.
- Stack: GCP, Python, Next.js, Network Infrastructure.
Lead Engineer
Dec 2023 — May 2024Led a remote technical team for a secondary ticket marketplace in Canada.
- Spearheaded the strategic overhaul of the backend system architecture to significantly boost performance, improve scalability, and reduce long-term technical debt.
- Engineered and deployed key product enhancements, including a streamlined ticket management workflow and an advanced admin reporting module.
- Led, mentored, and managed a remote team of 3 programmers in end-to-end development.
- Stack: JavaScript, Python, NoSQL, AWS.
Lead Engineer
Jul 2023 — Jan 2024Directed 2 engineering teams (total 7 programmers) in the successful delivery of large-scale client application projects.
- Architected and led the complete refactoring of a legacy backend system, establishing a modern application flow.
- Cultivated a high-quality engineering culture through direct mentorship and proactive issue resolution.
- Stack: PHP, PostgreSQL, Nginx, GCP, Linux.
Lead Engineer
Jan 2022 — Jul 2023Led the development of technology-based media solutions, ensuring seamless system integration and high performance for client needs.
Senior Software Engineer
Aug 2020 — Mar 2022Developed and maintained the Prisma Ads platform. Focused on code optimization and new feature implementation.
Fullstack Developer (Remote)
Nov 2019 — Aug 2020Worked remotely for a Singaporean startup on full-stack feature development.
Fullstack Developer
Apr 2019 — Apr 2020Early career in IoT. Developed dashboards for smart device monitoring.